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Attracting Merit Money

Friday, October 12, 2018

If college affordability is on our minds, so should be the plan to bring down costs when possible.  Students who stand out in the applicant pool, if admitted, have the potential to save thousands of dollars in merit awards over the course of a four-year education.  

Colleges want to be generous with financial awards when sensible and supportive of both the institution and student body. Merit money becomes more likely when applicants bring something to the table that colleges desire. 

For some schools, it could be all about statistics — in the form of higher test scores than the middle 50% of the student body applies or enrolls with. Often, a student’s outstanding track record of community service or contribution may attract merit awards. At certain colleges, it may be demographic, geographic or identity diversity that catches the notice of Admissions. Simply put: Merit awards are financial incentives to attract student enrollment to fulfill a college’s larger objectives or educational mission.

Another reason merit awards are desirable is that typically (but not always) they are assigned without regard to financial need and do not have to be repaid. In other good news, many generous colleges automatically consider merit potential at the time of application so students do not necessarily have to complete lengthy scholarship applications. Gift money, bring it on!                 _________________________________________________________

Marla Platt, M.B.A. is an independent college consultant based in Sudbury, MA through AchieveCoach College Consulting, providing personalized guidance to students and families throughout the college planning, search and admission process. Marla is a professional member of the Independent Educational Consultants Association and NACAC.  Contact Marla via www.achievecoach.com  

Why Colleges Pay Attention to Applicant Interest

Thursday, October 05, 2017

A Lehigh study points to the significance of campus visits in the admissions process.

According to a study by Lehigh University faculty, when higher-achieving prospective applicants make actual campus visits, doing so is strongly correlated with their probability of attendance and, therefore, a higher likelihood of admission. The recently-published study, named Signaling Interest in College Admissions, points to the factors that drive enrollment management in today's competitive college admissions landscape.

It is common knowledge that selective colleges adhere to an enrollment mission of offering acceptance to students who have achieved higher grades and standardized test scores within a rigorous academic program.  The Lehigh study finds students who invest the time to visit campus signal a stronger interest in the school and therefore a greater likelihood of attendance in comparison to students who limit college contacts to within their local communities.  

Colleges may use this behavioral factor in combination with a student's higher-bracket test results to determine which students are most likely to attend if admitted.  In other words, a higher-achieving student in combination with a perceived interest in attending a college may be more attractive as a candidate.   As students apply to greater numbers of schools and colleges grow more and more cognizant of their yield percentages, accepting likely attendees steadily becomes more of a focus in the admissions office.

The Lehigh study refers to the common reality that students and parents often may face limits of time or financial resources for trekking out for distant campus visits, thereby implicating issues of cost and affordability in the college process.  Still, it will be worth noting how schools that value demonstrated student interest will continue to evaluate this element in students' applications.
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Marla Platt, M.B.A. is an independent college consultant based in Sudbury, MA through AchieveCoach College Consulting, providing personalized guidance to students and families throughout the college planning, search and admissions process. Marla is a professional member of the Independent Educational Consultants Association and can be reached via www.achievecoach.com


A Community College Start?

Tuesday, May 30, 2017

Huge Potential Tuition Savings for Massachusetts Students Through Commonwealth Commitment

In an effort to attract and graduate Massachusetts students through its in-state college system, the Commonwealth has in place a program to ease the way for admission while potentially providing significant reductions in cost of attendance.

The Commonwealth Commitment program provides a pathway for students to begin their studies at one of the 15 Massachusetts community colleges distributed broadly across the state and, by meeting performance and timeline requirements, later transfer to one of the state university or University of Massachusetts campuses.  

Averting one of the obstacles that community college students frequently face when transferring to four-year colleges, Commonwealth Commitment guarantees applicants that their credits will transfer to their destination in-state university.  Cost-wise, benefits accrue to students who successfully complete their studies at their transfer university in a designated period of time, realizing substantial cost savings through tuition freezes and rebates.  

Currently, there are six approved majors connected to the program, including History, Psychology and Economics, among others, with a number of additional areas of study to be approved for Fall 2017.  Availability of these programs will vary by university.

For more information about the Commonwealth Commitment, visit the Mass Transfer webpage.

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Marla Platt, M.B.A. is an independent college consultant based in Sudbury, MA through AchieveCoach College Consulting, providing personalized guidance to students and families throughout the college planning, search and admissions process. Marla is a professional member of the Independent Educational Consultants Association and can be reached via www.achievecoach.com


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